SEO 101 is an ongoing online tutorial which teaches you the basics of search engine optimization so you can optimize your web site for specific search terms. SEO is an essential element of your online business, since in order to bring more sales to your website you have to be noticed. SEO 101 takes you by the hand and walks you through the most basic steps of search optimization – what you should know and what you shouldn’t. It also gives you a solid grounding in the principles of search engine marketing so you know how to optimize you website effectively. SEO 101 makes a great tutorial since it is very easy to follow along and the strategies are logical and well organized.
SEO 101 should be considered as a core course in learning about search optimization, since it provides the most important information to webmasters and website owners. Why is SEO such an important element of a successful online business? There are many reasons, but the primary reason is that it helps you achieve higher rankings in the search results.
Why is SEO so important? Well, without it you would be just another website or blog posting out there on the World Wide Web. If you don’t have a clue about search engine optimization and how it works, it’s best to leave the job to pros who know what they’re doing. The first step towards successful SEO is learning the ins and outs of search engines and their working. This is where the importance of SEO 101 comes in.
The next step is to learn keyword research, which is perhaps the most difficult but essential SEO step to follow. Keyword research is important because it gives you valuable information about what your competitors are doing and how they are doing it. Without this crucial step, you won’t be able to put a decent amount of effort towards improving your internet marketing efforts. So what is SEO? Well, this is simply an advanced form of internet marketing which is used to help you achieve higher search engine rankings and improve traffic to your websites.
The next SEO tutorial you should learn is social media marketing. This is important if you want to maximize your online efforts. Many people use social media marketing and SEO together to make the best of both strategies. This is especially important for beginners because otherwise they will not realize how important SEO is.
The third SEO tutorial you must follow is making an extensive research about your market and online competitors. This is also an essential SEO 101 step. Without having a complete understanding of online marketing strategies, you won’t be able to make the best of your seo efforts. To give you a brief idea of what a thorough research is, you can compare it to a medical study which goes into detail about every possible side effect and complications. In your case, your research will include things like competitor’s website and their keywords, their web content and back links.
The fourth SEO tutorial you should do is doing keyword research. Keyword research is an extremely important SEO technique that almost every other website owner already knows. However, most people overlook this very important SEO technique and end up not optimizing their websites properly for the search engines. Keyword research is all about scrutinizing your competitors’ websites and looking for key words that are most likely to appear on a search engine query. For example, if you are looking to promote your online business using social media, then you should research for terms such as social media marketing, social media management company.
Lastly, the fifth and last SEO tutorial that you should follow is to build your website. Building your own website is not that difficult to do especially if you have good content and optimized your web page and tags for search engines. However, if you are not familiar with html or CSS, it might be better if you go to a tutorial site and learn how to make your own website. This SEO tutorial is also beneficial if you are just starting out in the internet marketing world. Once you have learned the five basic SEO techniques, you can always look for more SEO tutorial sites to improve your SEO knowledge.