SEO Advice: 5 Tips To Optimize Your SEO Strategy
You have heard the old saying, “If you aren’t beating your competitor, then you are probably losing money.” Well, it’s true, if you aren’t beating your competition, then you aren’t going to make much money. And if you are losing money, you aren’t going to stay in business long. Bottom line, SEO can be an expensive business if not kept up with. If you are looking for ways to “keep up” with SEO trends, here are some top SEO strategies to help you do just that.
Learn to Optimize For The Top Search Engines: While this may sound counterintuitive, simply learning to optimize for the big players, such as Google, Yahoo, MSN and Ask (in the US) can go a long way toward improving your SEO rankings. However, don’t overlook the smaller engines like EzineArticles or Squidoo. By focusing on these types of sites you can optimize for the keywords you know are profitable, but there are always new and exciting keywords you can learn. Just remember to diversify your keyword strategy and be aggressive with link building (especially with high quality content) so you rank well in the search engines.
Learn to Combine SEO With Other Strategies: In addition to having a solid SEO strategy, another important tool for your business is to use other internet marketing strategies, such as email marketing, articles, blogs, social media, press releases and more. When done correctly, SEO and all of these other efforts should add up to give you a respectable amount of organic traffic that converts to sales. One way to determine how much traffic your site is attracting is to monitor your click through rate, or CTR. This number tells you the number of times visitors click through from your site to another. If you are getting a decent amount of CTRs, then you are probably doing SEO in a good way.
Focus On One Kind of Keyword: There are several types of SEO strategies, such as onsite SEO, offsite SEO, and even hybrid strategies. In general, it is a good idea to optimize for one type of SEO and forget about everything else. By doing this, you will optimize for the most popular keywords, but if those keywords are not the most profitable you won’t be able to rank search results for them, which will hurt your overall bottom line.
Step #2: Optimize For Your Main Keywords This is the first SEO step. In the previous SEO steps, you optimized your pages for the most popular keywords. This is also the first SEO step. Now you need to find out what keywords your customers are typing into Google.
Step #3: Build A Featured Resource This is the second step that ties into SEO strategy #2. You need to build a featured resource on your website or blog in order to optimize it for SEO. As you probably know already, you want your site to rank higher in search engine results for your main keywords.
Step #4: Find Flippa And Integrate It Your third step is to find a great Flippa service and integrate it into your SEO strategy. The great thing about Flippa is that it will provide you with keyword analysis and research. You can use it for researching your competition as well. That’s a lot of information that can help your business.
Step #5: Internal Links If you have the opportunity to take advantage of internal links, do so. Internal links allow you to put more keywords and keyword phrases on your page and thus gain more SEO. Internal links are also easy to come by, provided you use a quality wiki page. Wikipedia is an awesome source for SEO internal links.