Search Engine Optimization Techniques – New Algorithm Has No Major Impact on SEO Rankings
The biggest frustration about SEO is its own fluidity. Google changes its algorithmic algorithm thousands-of-times every year. So there s always at least one major update of the year, if not more, of that particular search engine optimization topic. Even experienced SEO experts who dedicate their entire life to trying to figure out top rank criteria are constantly scratching their heads at the end of a long day. That frustration alone is enough to drive some people nuts.
What’s more is that the SEO industry continues to employ methods which are considered controversial and even black hat by search engines such as Google and Bing. It’s not like they want to broadcast the fact that they are looking at and indexing web pages. In fact, if anything, they want you to think so. So, the fact that many of us continue to use the tactics which search engines have deemed “black hat” may be the reason we don’t see the results we want from SEO.
But what really are the “big three” or biggest SEO factors for search engine optimization? There are two primary factors, although I’d include “buttons” in there as well. They are called meta tags and headers. These are the two main factors which determine whether a web page is indexed by Google or not. I’ll discuss those factors in a moment.
Let’s talk about the 2 seo factors which directly affect search rankings, also known as SEO factors. First off, there is now a new buzzword “site architecture”. It used to be that it was just building a website which Google found “good” enough to index, but that’s changed.
Basically, site architecture has been redefined. The new SEO techniques, which Google has recently embraced, actually have less to do with how a page is built and more with how the content is written. What this means is that the big SEO “builders” no longer need to put a lot of time and effort into building high quality back links to their websites. Google has long used algorithms which are more concerned with quality content than the link-yards that these SEO masters use. Therefore, this algorithm shift will have little to no effect on SEO rankings.
Another of the new SEO factors, which has been introduced, is a method known as “digital marketing”. This method basically uses an internal search engine known as “Google Print”, which will scan all of the web for websites which use certain keywords. Once these keywords are found, these websites will automatically show up in the Google print results. What this essentially means is that webmasters who want their sites to rank higher will need to make sure that they are using these keywords. The other factor that will have little impact on your SEO rankings is the amount of inbound links to your website.
The final new algorithm which Google has implemented into their ranking system is called the “webvendor indexing”. It basically involves checking to see if your website has been indexed by popular search engines. If it has been indexed, Google wants to make sure that your site is still up to date and does not suffer from common ranking problems which can result in less visitors or sales. For businesses that have not been making a lot of money for years, this change will be important, but for those who are making a ton of money, this change will have no impact at all.
All in all, it seems like the new algorithm which Google has implemented into their ranking system will not have a major impact on SEO rankings for a few months at least. This new core web vitals algorithm will simply consolidate the way that SEO ranks are done, while ensuring that the user experience of their customers is still kept intact. As long as websites follow these core SEO techniques, no major shift will occur, and businesses will rank higher and continue to do so as long as they remain profitable.