Doing an SEO Audit is not as simple as it seems. In actuality, a good SEO consultant should be able to give you some kind of meaningful report on your progress in the field. But how do you know that the consultant is doing his or her job correctly? And what are the things that should be included in such reports?
For a proper SEO audit, there must be a checklist on how to go about it. This checklist will serve as your guide every step of the way, from the initial planning, implementation and monitoring. Without a proper checklist, the implementation of your plan would be haphazard and ineffective. In addition, without a checklist, your SEO efforts would fail just because no one bothered to include some important factors to consider when doing the SEO audit. Therefore, to help you learn how to do an SEO audit properly, here are some things that should be included in such reports:
A comprehensive checklist on important SEO factors. It should include things like total site length, number of pages, page rank, URL structure, link building strategy and other important SEO factors. These are the most significant SEO components that can affect your page speed, which goes hand in hand with your SEO efforts. Most SEO consultants are now recommending that their clients perform a page speed check before they start with their SEO campaigns so that they can identify any area where there might be improvement on the web site’s performance. The speed check is a great SEO tool, and can really help you pinpoint the areas that need more improvement in order to increase site traffic and make the most out of your SEO efforts.
Google Webmaster Central portal | dashboard | reports | search | page speed} Google Webmaster Central – this is where you get to see your own personal dashboard for your site. This is where you can go to have your search engine optimization reports and Dashboard reports sent to your e-mail address regularly. The Google Webmaster Central dashboard allows you to go to specific areas of your site easily and view your reports from any location at any time. The dashboard allows you to check the statistics and dashboard sections often and even mark certain areas as “dismissed,” or send you notes about any issues that you find so that you can follow-up with your SEO consultant later on.
First Step – this is what you should do before you even start your SEO audit. You should do your keyword research. You should try to figure out what your ideal keywords are and you should choose the best keywords that will help you attract your target audience. This should be done even before you set up your landing page or even before you decide on the exact layout and appearance of your website. This is because you want to make sure that your pages are optimized for your chosen keywords, which means that your content needs to be optimized around these keywords. The keywords that you choose for your landing page, Meta tags, title tag, and other elements should be related to the content on your pages so that your content will be indexed by search engines.
Second Step – once you’ve done your keyword research, your next SEO audit step is to write a great deal of content on your pages using your chosen keyword. This content should include a bio and a description about your business. The bio should be written in such a way that it describes the nature of your business as well as the type of products or services that you provide. This is great way to entice visitors to click on your links, especially if you offer good quality information. Your content must be focused on one keyword so that search engines will rank it very high when someone searches for that keyword.
Third Step – You should try to submit your SEO audits regularly. You should try to get at least one new link a month. This will help improve the ranking of your pages on the search engine bots. If your site is submitted to more than one directory then you should also submit your SEO audits to as many directories as possible so that search engine bots will also crawl your pages more often.