Top 12 ways to increase online sales by using Experiences include geo-targeted advertising, geo-targeted mail campaigns, web surveys, consumer loyalty programs, and Experiential products demos. Combine these strategies with consumer loyalty programs and you will drive more visitors to your website and hopefully increase your sales too! Here are the top 12 proven tactics:
Geo-Targeting: Consumers have very specific preferences when it comes to shopping. Certain colors they like, what they want in a price range, etc. Using geo-targeting makes for a great way to ensure you reach your consumer reviews’ target audience.
Posting Google Maps on your website creates another opportunity to increase online sales. You can post a direct link to the map or as a text link within your website. Consumers love to click on links and when they do, Google knows they are in a particular area because they already visited that place on a previous visit and may be interested in what you have to offer there. So, posting maps is another one of the top 12 ways to increase online sales.
Blogs and consumer reviews are another way to increase online sales. As consumers become more familiar with brands, blogs are a natural next step in making a name for yourself. Consumer reviews on your business website can help people learn about your business and build consumer loyalty. When they see that others love your product or service, they are more likely to visit your website.
Advertise: One of the best ways to increase brand recognition is to advertise. Whether on your website, in a print ad or even on television, you need to advertise. Whether you buy ads in newspapers, magazines or online, you need to let the world know about your business. Geo-targeting is another way to do this. Geo-targeting refers to placing your ads closer to potential customers based on their zip codes.
Use Cross-sell: Another great way to increase online sales is to cross-sell. Cross-selling is when you take an existing customer service problem and present it to another customer needing a solution. For example, if your business serves IT consultants, you might find that some of your new customers are looking for tips on how to become consultants. By cross-selling, you not only increase loyal customers but you also build brand loyalty.
Build Customer Satisfaction: If you want to increase online sales and build customer loyalty, make sure you offer great customer satisfaction. Many shoppers have problems shopping online because they feel uncomfortable. Make sure your website is easy to navigate, has good graphics and concise articles. Offer quick checkout and great customer satisfaction guarantees. You can also offer gift certificates to increase customer satisfaction.
Create The Perfect Experience: One way to increase online sales is to create the perfect customer experience. For example, many customers want to shop at a website where they can browse, purchase and pay without having to leave their homes. Many customers want to purchase items with ease using a secure payment option. On your website, you should offer these options for your customers. Also, many customers want to shop from their home or work computers, which is why they may not be comfortable with using e-commerce websites. All of these factors can make or break your overall success as an e-commerce business.
Cross-sell: Many e-commerce websites to sell multiple items, including electronics, jewelry, clothes, books or sports equipment. However, customers want to buy more than just one item from a site, so they will often browse other pages on your site to see if there are other products they might be interested in. When you cross-sell items, you are building loyalty and increasing your customer base. This strategy helps you increase online sales by building new customer loyalty.
Geo-Targeting: Many businesses use geo-targeting in order to increase online sales. If you’re selling items for teenagers in California, but you’re shipping to a teenage in New York, you need to think carefully about where your ads are placed. If you’re not using geo-targeting with your social media campaign, consider building a list of places customers can buy the products you’re promoting and then use those places to advertise your products. This is a great way to increase your curbside pick-up sales, since customers in a specific area will be more likely to purchase from you.
Trust Logos: You can increase your online sales by building trust with your target audience. One way you can do this is by using trust logos or brand names in your posts. When people read your posts, they will trust that you have some kind of influence over the reviews you are writing about. When you use brand names or logos in your posts, your readers will trust your brand, and they will be more likely to join your list. As your target audience becomes more familiar with your brand, your sales will increase.