Dispelling the SEO Guest Posting Myth. Let’s travel back in time just to January 20th, when Matt Cutts posted his now infamous post on guest blogging for SEO: “The decline and decay of guest blogging for SEO are well documented. Many times, unscrupulous Web sites will post your name along with a poorly written article as a guest blogger, spicing up the post with their own comments and stories in return. In doing this, you are helping the blog owner and writer to gain credibility is the source of the content writing, which they then reciprocate by doing the same to you.”
This is where the misunderstanding begins. Guest blogging is not necessarily a bad thing. In fact, there are many benefits to it as a low-quality SEO strategy. The key is in being able to differentiate between what is a quality guest posting, and what is a low-quality guest posting.
Guest blogging can be helpful in building links and authority in your niche. When people recognize that you know what you’re talking about, they will be more likely to follow your suggestions because they trust you. This will help you build relationships that lead to better results on SEO and other areas of marketing. But, this isn’t always true, and there are cases where guest blogging can hurt your reputation or backlinks.
A BuzzSumo bot is an interesting tool that combines SEO, social media, and blogging into one awesome tool. It’s used by many high quality authority sites to build backlinks, drive traffic, and get more visitors to their site. But what does BuzzSumo really do? It sends out a viral Buzz, forcing people to click on it, and sharing it with friends.
Guest blog entries are a great way to establish yourself as an expert in your niche. They help you establish credibility, which helps you attract followers. With the Buzzsumo bot, you can also share your content creation with your social media profiles, and your SEO tools. Many experts use guest blog entries for their own benefit and for the SEO benefit of their sites. In fact, many high quality authority sites use content creation to their advantage.
So, in conclusion, we’ve learned that both guest posts and blog posts can have SEO benefits. Guest blogging for your SEO purposes can be helpful, especially if you create a quality article that other people want to read. It may take more work than other types of SEO, but it builds backlinks naturally and gives you a boost in your PR. Guest posts on high-quality authority blogs can also help you establish credibility and authority in your niche. And, of course, Buzzsumo bot uses these same strategies to its advantage when providing you with backlinks.