Google Algorithm: Separating Fact From Fiction
A recent Google algorithm change is an algorithm change that affects how Google classifies sites in search results. These algorithm changes may be minor and go unnoticed, or they may be major and have a significant impact on your rankings overnight. However, what really makes Google update it’s search engine algorithms? And why does Google feel the need to do these updates in particular?
In some ways, Google’s updates are simply following the talk of the SEO industry. The topic of SEO, or Search Engine Optimization, has been a popular one with business owners for years. In recent years, however, it has become a tad more controversial. There have been a number of blogs, online articles, and even a documentary highlighting the ins and outs of SEO and its various trends (notably, the algorithm change). Google has certainly taken notice of the discussions surrounding the matter, and in doing so has decided to make an algorithm update that may affect your SEO rankings.
Google’s latest algorithm update involves two main components: the Panda and Penguin updates. The first few months of the new Google search rankings rules went largely in favor of Google’s competitors. However, the last few months have seen a slight reversal in the search visibility updates. This change is largely tied to the Penguin update, which Google released in late July. According to industry experts, Google’s new Penguin updates were designed to crack down on spam links and other tactics that could benefit spammer and spammers, but which were also effective at harming legitimate websites.
Google Penguin has caused many to re-evaluate their strategies. The algorithm Penguin targeted sites that used black hat SEO practices, which were considered spam by Google’s new rules. In light of this, many websites have implemented various means of combating black hat SEO practices and have seen drastic effects in their rankings. Among the most popular techniques are link farms and keyword stuffing. However, as Google Penguin continues to wreak havoc across the internet, many website owners are wondering if these methods are effective anymore.
According to a Google spokesman, the latest Google updates have resulted in a “couple of cases where the spam has been eliminated”. However, it should be noted that Google has not stated which updates or algorithm updates have been applied. Therefore, it would be premature to say that all spam is banned from Google altogether. Instead, Google has simply introduced a new type of algorithm to combat the problem, which it calls “Panda” or” Penguin”, and is applying it to all Google search engine results pages (SERPs).
If you are currently a website owner or online business, it would be worthwhile to take a look at Google Panda and Penguin. These two updates, and arguably both of them, dealt with some Google SEO practices that were deemed to be unfair. Google introduced these updates into the Google search engine system as a way of improving the quality of information that users receive from Google. The result was that Google was able to more tightly manage the links that it allows into its search engine results page. This was done in an effort to limit the number of spammy websites that were allowed to use Google’s unique search features.
Google released the latest Google Algorithm in May of this year, and after a great deal of discussion, it was announced that Google has finally introduced the long-awaited Panda update. Google Panda targeted unethical SEO practices such as using negative SEO for ranking a website. Because of this, many website owners were left wondering whether Google will once again introduce yet another algorithm change. Fortunately for those that cannot wait, there is now a complete guide to the panda update.
This guide was created by Andrew Hansen, an internet marketing specialist. It explains everything that anyone interested in SEO should know about the changes that Google has implemented in September of this year. Specifically, it shows what SEO methods work and do not work this September and outlines which ones will work. By looking at the content of Google results and identifying what may have been working before the latest Google Algorithm change, SEO experts can better understand how Google is thinking about the problems of this year and the future. For those that are interested in optimising their business for the Google future, this is the perfect resource.