8 Marketing Strategies to Increase Followers on Instagram
So, you have decided to take the plunge into the world of digital marketing and paid advertising on the internet. You have come to the right place! I will help you learn how to increase followers on Instagram. Social media sites such as Twitter and Facebook are quickly becoming very popular ways for entrepreneurs to promote themselves and their businesses. This has been happening since Facebook was introduced and many people have realized its potential as a highly effective marketing tool. Unfortunately, due to the many spam complaints on Facebook, many marketers choose to go with other social media sites such as MySpace.
Therefore, your goal on Instagram is not only to connect with your followers in a timely manner, while also achieving greater exposure for your website. Thus, if you currently are suffering from the difficulties of very low sales, low traffic, and very few sales; you can easily handle these challenges to help you further increase followers on Instagram; through the use of product channels. Product channels allow you to easily add your digital marketing efforts on your Facebook page, your twitter page, or your Instagram page. The great thing about promoting your business through these channels is that people will be actively seeking out information regarding the products that you are selling.
Therefore, the third strategy that you should implement to increase followers on Instagram, is by following many people on Instagram that have the same business as yourself. You can do this through the use of hashtags. The hash tags are small keywords or phrases that people on Instagram will use to label photos. Therefore, if you are selling hair accessories and would like to gain exposure for your business, you may want to use the words hair accessories and hashtags such as #hairgigs and #hairstyles.
The fourth strategy that you should implement to increase followers for your business on Instagram, is to make sure that your content is targeted toward your audience. For instance, if you are a clothing store, you should try to use hashtags such as #flannels for your business. If you do not have a clear idea of how to target your content to your audience, you can purchase software that will allow you to create targeted content based on hashtags that your audience will most likely be using. Therefore, when you post content on Instagram that has the ability to target your audience, you are more likely to see an increase in your followers.
The fifth strategy that you should implement to increase followers for your business on Instagram, is by reaching your potential followers through organic reach. Organic reach refers to connections made within the Internet without paying for advertising. For example, you can search for images and videos on Instagram and search for the brands that are mentioned in the video or image. If you find one of their ads, you can click on it to see their profile page and if their page has engagement rate, it means that they are popular. If you like what you see, you can join their group or page and engage with them through conversations. Engaging in conversations with other Instagram users and other business owners can boost your exposure because these users will share your content with their networks.
The sixth marketing strategies that you should implement for your business on Instagram, is to use hashtags to increase engagement on your page. A hashtag is a short term description that describes the content that you want people to find on your page. For example, if you are running a clothing store, you may use the hashtags #clothes and #shop to attract attention to your products. In addition, you may also find other businesses using the same hashtags that will help you promote your page to their followers. Therefore, when you post content on Instagram that has the ability to increase engagement, you are more likely to see an increase in the number of clicks on your ad and following from other users on the platform.
The seventh marketing tactic that you should implement for your Instagram account is by reaching out to other users with complementary content that features their hashtags. Therefore, when you find other businesses with similar products and services that are not advertised on your page, you can run a promotion through both you and the other business that feature the hashtags. This will allow both you and the other influencers to reach an audience of users who may be interested in the content that you have to offer.
The eighth marketing strategy that you should use for your business account is by promoting your content to the users with the most engagement on the platform. There are several ways to reach out to the users that are most likely to be interested in your content. You can create user-generated content that contains your company logo or you can use third-party applications that will give you the chance to reach out to the users. These apps will provide you with access to the most engaging users on the platform.